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[CITIC Securities: A series of changes are taking place in the gold and jewelry chain industry] Securities Times e Company News, CITIC Securities Research reported that looking forward to 2024, the gold and jewelry industryhorizonforbiddenwestcrashingps4The growth is still mainly due to sales of gold jewelryhorizonforbiddenwestcrashingps4growth; and against the background of high gold prices, sales of gold jewelry are expectedhorizonforbiddenwestcrashingps4.horizonforbiddenwestcrashingps4..
Newsletter text
[CITIC Securities: A series of changes are taking place in the gold jewelry chain industry] According to Securities Times e Company, CITIC Securities Research reported that looking forward to 2024, the growth of the gold jewelry industry will still mainly come from the growth of gold jewelry sales; while the gold price is high. Against the background, it is expected that the sales amount of gold jewelry will not increase significantly, and the volume perspective may even fluctuate. A series of changes are taking place in the gold jewelry chain industry: 1) Advances in technology have brought about changes in the quality of design;2) The number of local young designers has gradually increased;3) A group of outstanding operation and marketing talents have crossed the border from the FMCG field such as cosmetics, bringing a series of new ideas such as e-commerce, consumer insights, and content marketing;4) The online proportion has increased, and the two-line linkage: small, beautiful, and high-margin gold jewelry is launched online, driving offline sales. In the future, high-quality leaders will continue to increase market share by opening stores and increasing individual store sales, and increase the gross profit contributed by a single gram/single store to increase profitability.